How To Write Tiny Little Ads That Sell Like Crazy!

What are the secrets to writing tiny little ads that sell like crazy?

Here are some of the qualities of the ads that produced the most amazing results. Note that all of them have the same secret ingredients.

1. A good little ad should always begin with a good headline.

Every winning ad starts with a winning headline.

These advertisers know that for tiny ad to capture attention and to really stand out in a sea of bigger ads, the headline or opening have to be different. It has to capture the eye of the scanning reader.

Powerful headlines arouse curiosity and imagination and draw the reader in. The top ads are the ones that all seemed to "reach out and touch someone". They spoke out to a certain definable individual.

2. To attract quality responses, little ads should try to communicate to a selected audience.

Super-successful advertisers know in advance who their best targets were. The message was then written for these people only.

It should address a certain type of person who recognizes the message as being important because it is specifically for them. The advertiser did not try to "sell” to everyone. They stayed on course and offered their product to cater to a specific problem and for a specific audience.

This ad, for example; "ATTENTION ALL FISHERMAN..." speaks only to fisherman and excludes all others. This is targeting.

What it does is raise your credibility and visibility within your target market because you are speaking their language". Make no mistake. This approach certainly works.

3. Never try to close the sale in your ad.

Do not push to make the sale in your classified ad. It seldom works. Why? Because it's impossible to make a strong sales presentation within a few lines.

You have to make your prospect be aware of how your product can help him.

Why does he need it? How does he benefit by acquiring and using it? What's in it for him? Tell the whole story, but do so in your follow-up material and not in your ad.

Instead, try using your ad as a beginning; an introduction. Use your classified ad to catch the eye and draw attention from your prospects. Arouse curiosity. Stimulate some excitement. Ignite emotional interest, so that your prospect makes the effort to connect with you.

Another quality that all money-making ads share is that they deliver an offer so strong, it simply cannot be ignored. Few people can resist.

4. Give the prospect a good reason to connect with you.

Make him an offer he cannot refuse. Give him a taste of what he wants. Let him know there is something of value for him in connecting with you.

Know exactly what your prospect wants on a deeper emotional level. Give him a sample. How you ask?

It is easy with my complete checklist of 99 Emotional Appeals That Stir Prospects To Action. I guarantee you'll find somewhere on this list, a high-powered appeal that works like magic for your offer -- and stuffs your mailbox with responses, day after day.

5. Help your prospect play a role that interests him.

We all play a role in life. Some folks have multiple roles to play every day. You may be a parent, friend, co-worker, president, etc. But most of us long for something different and something better.

We want to play other roles. We want to become a public speaker, or learn how to service PC's or be a better lover. What role does your product or service helps your prospect to play?

If you knew that you could save hundreds or even thousands of dollars.

Or if you knew that you could save hours upon hours of tiring work, frustration and stress.

And get the big money results you have always wanted…
Why not try to maximize the use of your little ads and make them sell like crazy for you?

Ask yourself. Would you be willing to partake a small amount of your cash to pay for that little something that could mean big for you and your business?

How much would it be worth to you, to try and turn your tiny classified ad into a 24-hour money-machine?

 

 
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